Comment Moderation for Agency Owners — New MRR Tier Unlocked | FeedGuardians
For Agency Owners

Turn comment moderation into a new revenue line

Most agencies eat moderation cost as part of the retainer. The smart ones package it as a premium service tier and add $15k+/mo in MRR. Here is how FeedGuardians unlocks that for your agency.

Overview

Moderation is the MRR lever nobody in your agency is pulling

Agency P&Ls have two problems: community management cost scales linearly with client count, and most agencies have nothing to sell beyond content + strategy + paid media. FeedGuardians solves both. Per-brand moderation reporting becomes a monthly deliverable, which becomes a new service tier, which becomes new recurring revenue. Our top agency customers have added $15k–45k/mo in MRR within 90 days of productizing moderation.

Challenges

What agency owners tell us

Moderation cost scales linearly with client count

Every new client adds community management hours. At 40 clients, your team is underwater. Hiring more headcount does not fix the economics — it just moves the ceiling slightly.

Nothing new to sell to existing clients

You have content, strategy, and paid media. You upsell into everything you already offer. Growth stalls when existing clients max out the services you already have.

Client retention pressure from in-housing

More clients are bringing social in-house. The only way to retain them is to offer something they cannot replicate internally. Moderation intelligence is exactly that.

Invisible community work

Your team hides 400 comments per client per week. Nobody sees it. When the client asks "what did you actually do," you have no tangible deliverable.

How FeedGuardians Helps

Built for agency owners

Multi-brand dashboard

Every client brand in one view. Per-brand rules, per-brand voice, per-brand reporting. Onboarded in a single session.

White-label client reports

Monthly moderation reports branded as your agency, not FeedGuardians. Hand them to clients as part of your regular deliverable.

Tier-based service packaging

Package moderation as "Essential," "Advanced," or "Premium" tier for your clients. We provide the tier template; you set the pricing.

Client-side view

Clients get a read-only dashboard showing their brand's moderation activity. Builds trust, reduces "what did you do" conversations.

Team seats for your whole team

Unlimited team seats on the Agency plan. Junior moderators, senior strategists, account managers — everyone gets their own login.

Agency partner program

20% lifetime revenue share on every client you bring over. Dedicated partner CSM. Co-marketing opportunities. Sales enablement materials.

By the Numbers

Measurable impact

$15k+

Avg new MRR after 90 days

62 hrs

Team hours saved / week

20%

Lifetime revenue share on referrals

40+

Brands per dashboard

How it works

From setup to results in minutes

1

Onboard your client portfolio

Connect every client brand in a single onboarding session — usually 60 minutes for 40 clients. Our team handles the technical setup.

2

Configure per-brand rules

Apply base rules across all brands, then customize per-client for voice, competitors, and specific requirements. Our CSM walks you through it.

3

Package as a service tier

Launch "Comment Intelligence" as a premium tier in your service menu. We provide a pricing template, sales deck, and pitch narrative.

4

Grow MRR and margin

Every new client can buy into the premium tier from day one. Existing clients upsell based on the monthly reporting deliverable.

FAQ

Questions from agency owners

The Agency plan is $299/mo for up to 40 connected brand accounts, unlimited team seats, white-label reports, and partner program access. For larger agencies (40+ brands), Enterprise pricing applies with custom terms.

Yes. Stripe Connect pass-through billing is available on the Agency plan. Set your markup, bill clients through FeedGuardians, or bill them separately and use FeedGuardians as a back-end tool. Both models are supported.

Agencies in our Partner Program earn 20% lifetime revenue share on clients they refer who sign up independently. This is separate from clients you manage on your own Agency plan — it's for when clients you've worked with decide to self-serve but stay attributed to you.

We have a playbook specifically for agency owners: pricing templates (Essential $300/mo, Advanced $750/mo, Premium $1,500/mo), sales decks, objection handling, and case studies. Your CSM walks you through it during onboarding.

The Pro plan ($89/mo) covers up to 5 accounts and is a good starting point. As you grow past 5 clients, upgrade to Agency seamlessly.

Only if you want them to. White-label reports show your agency branding by default. Some agencies promote the FeedGuardians partnership as a differentiator; others keep it internal. Your choice.

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