Turn Comments Into
Private Conversations
Set keyword triggers on any post. When someone comments the keyword, AI sends them a personalized DM instantly — capturing leads and closing sales on autopilot.
No credit card required · 7-day free trial
1,200+ brands automating DMs from comments
Comments Are Public Dead Ends
Interested followers comment on your posts — but public comment threads aren't where sales happen. Without moving conversations to DMs, leads go cold and competitors swoop in.
Of public comment conversations never convert. The real sales happen in private DMs, not in your comment section.
Average time to manually send DMs to commenters. By then, the lead has moved on or bought from a competitor.
Higher conversion rate when you move the conversation to DMs within 60 seconds of the comment.
From Comment to DM in Seconds
Set Your Keyword Triggers
Choose which words or phrases activate a DM. "PRICE", "INFO", "LINK", or any custom keyword you want. Assign different DM messages to different triggers — one for pricing questions, another for lead magnets, another for discount codes.
"Set it once per post. Every comment with the keyword automatically triggers the DM flow."
AI Sends Personalized DMs Automatically
When someone comments the keyword, FeedGuardians sends them a DM within seconds. The message is personalized with their name and tailored to the context. Share links, lead magnets, discount codes, or booking calendars — all on autopilot.
"DMs have an 88% open rate vs. 20% for email. Meet your leads where they actually read messages."
Get Notified & Manage Conversations
Track every DM from your dashboard. See who commented, what keyword they used, whether they opened the DM, and if they replied. Jump into any conversation to close the deal. Let AI handle the follow-ups or take over manually.
"Full visibility into your comment-to-DM funnel. Know exactly what's working and optimize."
DM Automation for Every Business
E-Commerce & Retail
Comment "SHOP" to get a DM with the product link and discount code. Convert browsing followers into buyers without them ever leaving Instagram.
SaaS & Software
Comment "DEMO" to receive a personalized DM with your calendar link. Capture trial sign-ups directly from product launch posts and demo videos.
Restaurants & Hospitality
Comment "BOOK" to get a DM with the reservation link. Turn hungry followers into diners without them needing to Google your number.
Fitness & Wellness
Comment "JOIN" to receive class schedules, membership pricing, and sign-up links via DM. Convert workout post viewers into paying members.
Agencies & Consultants
Comment "GUIDE" to get a free lead magnet delivered via DM. Build your email list from thought leadership posts and case study content.
Real Estate
Comment "DETAILS" to receive property info, pricing, and viewing availability via DM. Capture interested buyers the moment they engage with listings.
Brands report these numbers
within 30 days
88%
DM open rate from keyword triggers
5.2x
Higher conversion vs. public replies
<30s
Average DM delivery time
80%
Of replies fully automated by AI
"we're converting 3x more leads from social comments now. @feedguardians AI knows exactly when to move convos to DMs. pricing questions get a DM invite, casual stuff gets answered in comments. genius"
"ok so the AI customization on @feedguardians is actually insane. you can train it to match your brand voice perfectly. i basically set it up once and now it handles 90% of replies automatically. feels like having a clone of myself in the comments 24/7"
"our VA spent 4hrs/day on comment replies. now @feedguardians handles 80% automatically and she focuses on strategy. ROI was instant"
"IG engagement up 340% in 2 months with @feedguardians. automated replies feel human and followers actually engage more"
Plans that scale when you do
Free
Try it out
- Connect any 2 channels
- Basic automations (up to 4 active)
- Unlimited users
- Connect any 2 channels
- Basic automations (up to 4 active)
- Unlimited users
Starter
Best for personal use
Everything in Free, plus:
- Connect unlimited channels
- Unlimited custom automations
- AI Comment Moderation
- AI Auto-Replying
- Unlimited users
- Connect unlimited channels
- Unlimited custom automations
- AI Comment Moderation
- AI Auto-Replying
Growth
Best for small teams
Everything in Starter, plus:
- 5 Workspaces
- Real-Time Alerts
- Unlimited users
- Connect unlimited channels
- Unlimited custom automations
- AI Comment Moderation
- AI Auto-Replying
- 5 Workspaces
- Real-Time Alerts
Pro
Best for mid-sized teams
Everything in Growth, plus:
- 10 Workspaces
- Weekly Analytics Reports
- API Access
- Unlimited users
- Connect unlimited channels
- Unlimited custom automations
- AI Comment Moderation
- AI Auto-Replying
- Real-Time Alerts
- 10 Workspaces
- Weekly Analytics Reports
- API Access
Elite
Best for large teams
Everything in Pro, plus:
- 20 Workspaces
- Unlimited users
- Connect unlimited channels
- Unlimited custom automations
- AI Comment Moderation
- AI Auto-Replying
- Real-Time Alerts
- Weekly Analytics Reports
- API Access
- 20 Workspaces
Common Questions
Smart DM Automation is an AI-powered feature that automatically sends personalized direct messages to users who comment specific keywords on your posts. It moves conversations from public comments to private DMs — perfect for lead capture, delivering lead magnets, sharing discount codes, and closing sales.
You set up trigger keywords or phrases (like "INFO", "PRICE", "LINK", or any custom word) for each post. When someone comments with that keyword, FeedGuardians instantly sends them a personalized DM. You can set multiple triggers per post and customize the DM message for each one.
Smart DM Automation currently works on Instagram and Facebook, with TikTok and Twitter/X coming soon. These are the platforms where comment-to-DM workflows drive the highest engagement and conversion rates.
Every DM is personalized. Our AI uses the commenter's name, the context of their comment, and your brand voice settings to craft natural-sounding messages. You can also set up custom templates with dynamic variables for full control over the messaging.
DMs are sent within seconds of a keyword comment being detected. Speed matters — the faster you respond, the higher the conversion rate. Our average response time is under 30 seconds, keeping leads warm while interest is at its peak.
Yes. FeedGuardians uses official platform APIs and follows all messaging guidelines. We only send DMs to users who explicitly engage with your content by commenting a keyword, which counts as user-initiated interaction. This keeps your account safe and compliant.
Absolutely. You have full control over your DM templates. Use dynamic variables like the commenter's name, the keyword they used, and the post they commented on. You can also let AI generate personalized messages based on your brand voice and the conversation context.
You can set up smart filters to only trigger DMs for relevant comments. The AI analyzes comment intent and can distinguish between genuine interest and casual comments. You can also set minimum criteria (like the keyword must be the only word in the comment) to avoid false triggers.
Yes. The dashboard shows you exactly how many DMs were sent, opened, and replied to for each post and keyword trigger. You can track the full funnel from comment to DM to conversion, making it easy to optimize your campaigns.
Yes! We offer a 7-day free trial with full access to Smart DM Automation and all other features. No credit card required. Set up your first keyword trigger and start converting commenters into leads from day one.
Ready to turn comments
into private conversations?
Start your free trial and let AI move your hottest leads from public comments to private DMs — automatically.
Start Free TrialNo credit card required · 7-day free trial