The Instagram auto-reply tool that handles comments AND DMs
Most auto-reply tools handle one or the other. FeedGuardians handles both — comment auto-reply in your brand voice, DM auto-reply with full conversational AI.
4 steps to live
Connect Instagram
OAuth — 2 minutes.
Train brand voice
Paste 5–10 of your real comments and DMs. AI matches tone.
Set reply rules
When to reply, when to escalate, when to ignore.
Switch on moderation in parallel
AI hides spam comments — auto-reply only fires on real ones.
A Reel goes viral, 4,000 comments come in
Illustrative scenario — not a real customer.
A Reel hits 2M views overnight. Comments flood in.
Hypothetical: 4,000 comments processed. 1,200 spam hidden, 800 auto-replied, 200 escalated. Saved 12 hrs of manual moderation. Comment thread stays clean for paid ads.
Ready-made flows
Comment auto-reply (brand voice)
Real comment
AI brand-voice reply
DM auto-reply (FAQ)
Inbound DM
AI grounded in help center
Story reply auto-DM
Story poll/reply
Personalized DM
Common mistakes
Auto-reply on every comment without moderation
Always run moderation first. Auto-reply on spam looks bad.
Generic "thank you" replies
AI brand-voice — feels human, scales infinitely.
No human escalation path
Set escalation rules. Complex Q's → human.
FAQ
Yes — comment moderation, comment auto-reply, and DM auto-reply all native.
Set this up in 5 minutes
7-day free trial. No credit card. Free forever tier (50 msgs/mo).